RESILIENT TODAY. STRONGER TOMORROW.
In a year defined by industry-wide challenges, we demonstrated our
ability to adapt, evolve and emerge stronger- positioning VST for accelerated growth in
the years ahead."
Dear Shareholders,
I am pleased to present our Annual Report for FY25. This was a year
that tested our resilience in a hyper competitive environment, but our conviction in our
strategic direction began to pay off. While external headwinds persisted, your Company
responded with decisive action. We strengthened our foundation and positioned ourselves to
capitalise on emerging market opportunities.
Navigating Industry Headwinds
FY25 presented formidable challenges across our sector. Persistent
inflationary pressures on key raw materialsparticularly leaf tobacco-compressed
margins industry-wide. Global supply chain disruptions and volatile market conditions
added further complexity to our operating environment.
However, these challenges also revealed VST's fundamental strength.
Through strategic procurement optimisation and enhanced supplier partnerships, we
minimised adverse impacts. Overall, the operating environment continued to affect our
volumes and profitability in the first half. However, focused execution ensured favourable
recovery in the second half which we will strive to sustain in the next financial year and
beyond.
Largely stable regulatory and tax regime in recent years along with
growth in disposable incomes is driving growth in the mid-premium segment of this
category. While your Company has historically been strong in the value segment, your
Company's recent strategic brand interventions are enabling participation in this segment,
allowing us to effectively compete with entrenched players.
Financial Performance and Shareholder Returns
Your Company delivered revenues of '1,809.43 Crores in FY25. Profit
after tax stood at '290.4 Crores. The tobacco leaf business continued its strong
trajectory. It generated revenues of '472 Crores and profits of '58 Crores. This revenue
represents a 6.7% growth over the previous year.
The Board has recommended a final dividend of '10 per share.
This underscores our commitment to consistent value creation for
shareholders even in challenging times.
Strategic Portfolio Transformation
The mid-premium segment now represents nearly 40% of the industry. This
shift affected our portfolio adversely. There has been a sustained effort over the last
few years to establish our brands in this hyper-competitive segment. Our strategy is to
provide enhanced value to adult consumers through consumer relevant innovations. We now
have efficient processes to support this. Regional insights were leveraged by our
experienced R&D team to build a strong new product pipeline. This led to promising
launches during the year in contemporary formats such as demi-slims coupled with local
flavours. New launches were ably supported by region-specific offers and sales strategies.
I am happy to report that in FY25, we have begun to see progress in
this area. Our portfolio is now poised to be stronger and more sustainable for the future.
We are committed to returning to growth and now have a platform to make this happen.
EDITIONS has emerged as a key growth engine, transforming it from a regional offering into
our second national brand after TOTAL. TOTAL is poised for further expansion, with new
mid-premium variants being rolled out. We also continue to support regional trademarks
like Charms, Special, and Moments with relevant innovation and activation efforts,
especially in the value segment where we retain firm leadership.
Operational Excellence and Future Readiness
Your Company's new manufacturing facility at Toopran, integrating the
Secondary Manufacturing Division (SMD) is now fully operational. This state-of- the-art
plant symbolises our future readiness, anchored in productivity, efficiency and
sustainability. It strengthens our ability to deliver world- class products while
maintaining cost competitiveness.
We continue advancing our digital transformation. We are
future-proofing our distribution network to enhance reach in core markets. This also
accelerates penetration in emerging territories. Our agility in adapting across people,
processes and platforms will keep us ahead of market shifts.
Looking Forward with Confidence
Looking ahead, we are optimistic. Our actions are grounded on three
active pillarsportfolio upgradation, deeper digital enablement and geographic
penetrationacross both the value and mid-premium segments. With more robust
brand-building efforts and a sharper go-to-market model, we aim to grow ahead of the
industry over the long term. Meanwhile, our tobacco leaf business continues to show strong
momentum. We remain committed to nurturing this through niche cultivation models and
trusted farmer partnerships.
Our Commitment Beyond Business
Through VST Cares, our flagship CSR programme, we continue creating
positive impact. We reach approximately one Million families across sanitation, education,
environmental sustainability and rural development. Care remains at our core. This
reflects our commitment to sustainable business practices.
On behalf of the Board, I extend heartfelt gratitude to our management
team and ~700 dedicated employees. Their perseverance and passion drove our success this
year. Their commitment to excellence has been instrumental in overcoming challenges. They
have helped build a stronger VST for tomorrow.
As we move forward, I am confident in VST's strategic focus,
operational excellence and commitment to all stakeholders. These strengths will continue
creating sustainable value for shareholders. We will also contribute meaningfully to the
communities we serve.
I reiterate VST's commitment to creating a long-term value for all our
stakeholders, including employees, shareholders, customers and to the communities we
operate in while upholding the highest standards of integrity, transparency and social
responsibility.
Thank you for your continued trust and support.
Naresh Sethi |
Non-executive Chairman |